Cápsula de café Home For the local coffee shop “Cápsula de Café” (coffee capsule), my creative process began by building on existing brand elements, including the shop’s name and its established physical presence. From the outset, I aimed to create a...
Logofolio Home A strong brand identity is the bedrock of any successful venture. It’s the visual handshake that connects you with your audience, conveying trust, professionalism, and your unique story. At the heart of this identity lies the logo – a powerful...
Resonancia Arquitectura Home Branding For “Resonancia Arquitectura”, I developed a conceptual design inspired by their architectural practice. From the beginning, a sharp eye for detail guided the brand development, which included editorial and web design....
Dra. Ixel Escamilla Home Video Edition By the end of 2024, I had the opportunity to work on the design and brand development for Dr. Ixel Escamilla, a cancer treatment specialist based in Puebla, Mexico aiming not to present herself as a commercial brand but as an...
Citrus Bar Home Video Edition As a young and innovative brand, Citrus Bar, a juice bar in Puebla City, is dedicated to the wellness and self-care market. I developed a bold, high-contrast identity that reflects their commitment to a vibrant healthy lifestyle. The... 
